Zoe with dots
  1. Here to celebrate the @championeuuk partnership with @it7audio. Love these zip headphones, so clever! (at Torque Project)

    Here to celebrate the @championeuuk partnership with @it7audio. Love these zip headphones, so clever! (at Torque Project)

  2. @rudimentaluk and #thisishome

    8 May 2013

    #thisishome

    To publicise their new album ‘home’,  Rudimental are giving away signed copies to people tagging #thisishome or @rudimentaluk to show what ‘home’ means to them on Vine,  Instagram and Twitter.


    Top notch!

    It’s a promising start…

    So far there are over 4,500 images tagged #thisishome on Instagram, although the majority aren’t directly linked to this campaign alone.

    There are almost 300 tweets using the tag, reaching 500,000 people with an estimated 522,000 impressions.

    There are only 11 videos tagged #thisishome since Rudimental kicked off their Vine submissions, but really exciting to see them using the channel in such a forward thinking way.


    How could #thisishome be improved?

    A hashtag that was slightly more exclusive may have been advisable, and somewhere to host all of the amazing content in one place could be a great way of creating legacy around the album launch.

    Watch this space - really exciting to see a band so on board with social so early on.

    Listen to Home, I recommend it!
  3. On our travels to Amsterdam! (at London Gatwick Airport (LGW))

    On our travels to Amsterdam! (at London Gatwick Airport (LGW))

  7. Good morning London (at Liverpool Street Railway Station (LST))

    Good morning London (at Liverpool Street Railway Station (LST))

  9. The sun sets on my time in Austin #rabbitsdosxsw (at Lady bird lake)

    The sun sets on my time in Austin #rabbitsdosxsw (at Lady bird lake)

  10. Last day exploration! #rabbitsdosxsw (at Texas State Capitol)

    Last day exploration! #rabbitsdosxsw (at Texas State Capitol)

  11. Eating this, outside, Prince is on the stereo #rabbitsdosxsw #fb (at Old School Bar & Grill)

    Eating this, outside, Prince is on the stereo #rabbitsdosxsw #fb (at Old School Bar & Grill)

  12. Gin + Jam time #rabbitsdosxsw (at Second Bar + Kitchen)

    Gin + Jam time #rabbitsdosxsw (at Second Bar + Kitchen)

  13. Austin is unreal this morning. So beautiful! #rabbitsdosxsw

    Austin is unreal this morning. So beautiful! #rabbitsdosxsw

  14. Last session of the day #sxsw #styleviral #rabbitsdosxsw (at Long Center for the Performing Arts)

    Last session of the day #sxsw #styleviral #rabbitsdosxsw (at Long Center for the Performing Arts)

  15. #beforeIdie #rabbitsdosxsw (at Congress Ave)

    #beforeIdie #rabbitsdosxsw (at Congress Ave)